"How to Determine if a particular Social Network Is Right for Your Brand"

#SocialMedia, hands down is the right platform to promote your product in this 21st century. Why you ask? Well there is not a single reason, but over a dozen of them.

Firstly, the exposure on these platforms is unparalleled

Secondly, the diverse demographic

Thirdly, numerous modes of promotion like video, pictures etc

and many more reasons

But with this volatile and ever growing market puts all of us in a dilemma of " Which one to go for? "

To answer that questions you need to consider the following points:

1) What demographic do you want to target?

Say between the age of 16-21, then #Instagram or twitter should be wise to use

2) How do you want to promote your brand

Say if you want to promote via pictures then #Instagram it is, say videos then #vimeo or #youtube it is!

3) How much are you willing to spend?

Each platform offers different premium services at different costs

Considering these above mentioned points you should devise you marketing strategy and you are a good to go.

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Submitting your website links/ URL to online directories

As we all know Submitting your website links/ URL to online directories is crucial from a SEO perspective. It surely helps up your PageRank (PR).

Below are a few list of directories you must consider.
unKnown variables have had listings on all of these directories and turned out to be helpful.

Directories:

1) General:
AboutUs.org – a wiki-based Web directory.
Best of the Web Directory – Lists content-rich, well-designed Websites categorized both by topic and by region. This is a paid for service.
DMOZ (a.k.a. Open Directory Project) – The largest directory of the Web. Its open content is mirrored at many sites, including the Google Directory until July 20, 2011.[1]
JoeAnt – A community of editors from the now-defunct Go.com volunteer-edited directory.
Internet Public Library – Librarian-edited directory, product of a merger with the Librarians' Internet Index (LII) in 2010
World Wide Web Virtual Library (VLIB) – The oldest directory of the Web.
Yahoo! Directory – The first service that Yahoo! offered.

2) Specialist:
Business.com – Business directory that charges a fee for review and operates as a Pay per click search engine.
Infomine – Scholarly directory at the University of California Libraries
Starting Point Directory – Founded in 1995, relaunched in 2006, charges a fee.

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